{"id":789368,"date":"2025-01-29T10:51:34","date_gmt":"2025-01-29T08:51:34","guid":{"rendered":""},"modified":"2025-01-31T14:43:18","modified_gmt":"2025-01-31T12:43:18","slug":"klyuchovi-insajty-wef-2025-dlya-biznesu","status":"publish","type":"post","link":"https:\/\/new.eba.com.ua\/en\/klyuchovi-insajty-wef-2025-dlya-biznesu\/","title":{"rendered":"Key WEF 2025 insights for businesses"},"content":{"rendered":"<div class=\"slider__outer-container\">\n\t<div class=\"slider\">\n\n\t\t<div class=\"slider__container\">\n\t\t\t\t\t\t\t<div data-caption=\"\" data-src=\"https:\/\/new.eba.com.ua\/wp-content\/uploads\/2025\/01\/8R4A1688-scaled.jpg\" data-full-src=\"https:\/\/new.eba.com.ua\/wp-content\/uploads\/2025\/01\/8R4A1688-scaled.jpg\">\n\t\t\t\t\t<div class=\"slide-inner\" style=\"background-image: url(https:\/\/new.eba.com.ua\/wp-content\/uploads\/2025\/01\/8R4A1688-scaled.jpg)\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div data-caption=\"\" 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url(https:\/\/new.eba.com.ua\/wp-content\/uploads\/2025\/01\/8R4A2086-scaled.jpg)\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div data-caption=\"\" data-src=\"https:\/\/new.eba.com.ua\/wp-content\/uploads\/2025\/01\/8R4A2125-scaled.jpg\" data-full-src=\"https:\/\/new.eba.com.ua\/wp-content\/uploads\/2025\/01\/8R4A2125-scaled.jpg\">\n\t\t\t\t\t<div class=\"slide-inner\" style=\"background-image: url(https:\/\/new.eba.com.ua\/wp-content\/uploads\/2025\/01\/8R4A2125-scaled.jpg)\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"slider__panel\">\n\n\t\t\t<div class=\"slider__info-container\">\n\n\t\t\t\t<div class=\"slider__counters\">\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t<span class=\"slider__counter slider__counter--current\">01<\/span>\/<span class=\"slider__counter slider__counter--total\"><\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"slider__title\">\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t<span class=\"slider__title__text\" style=\"display:none\">Photo: <\/span>\n\t\t\t\t\t\t<span class=\"slider__title__description\"><\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n\t\t\t<div class=\"slider__nav slider__nav--prev icon icon-long-arrow\">\n\t\t\t\t<span class=\"icon icon-arrow-l-thin\"><\/span>\n\t\t\t<\/div>\n\t\t\t<div class=\"slider__nav slider__nav--next icon icon-long-arrow arrow-right\">\n\t\t\t<\/div>\n\n\t\t\t<div class=\"slider__fullscreen icon icon-full-size js_slick-fullscreen\"><\/div>\n\n\t\t<\/div>\n\n\t\t<span class=\"close-full-size\"><\/span>\n\n\t<\/div>\n<\/div>\n<p>The World Economic Forum&#8217;s Annual Meeting 2025, held in Davos, Switzerland, recently concluded under the theme &#8220;Collaboration for the Intelligent Age.&#8221; Building on the insights gained at the <span lang=\"en-US\">WEF<\/span>, the EBA and GB4U convened a special session to <span lang=\"en-US\">discuss<\/span> the implications of these key takeaways for businesses, particularly within the Ukrainian context.<\/p>\n<p>During the session, <strong>Anton Aschwanden<\/strong>, Head of Government Affairs &amp; Public Policy at Google Switzerland, and <strong>Tetiana Lukyniuk<\/strong>, Country Director of Google Ukraine, highlighted Google\u2019s ongoing support for Ukraine. They emphasised key initiatives, including combating misinformation, enhancing cybersecurity through partnerships with Ukrainian government entities, and advancing education with AI-driven programmes and Chromebook donations. Both speakers stressed the importance of innovation and collaboration, with Tetiana noting Ukraine\u2019s resilience and hunger for learning, positioning the country as a leader in digital transformation. Google remains committed to fostering growth, supporting startups, and empowering the next generation through cutting-edge technology and education.<\/p>\n<p>Speakers at the EBA and GB4U meeting on Key WEF Takeaways for Businesses shared their key observations, reflections, and insights <span lang=\"en-US\">gained<\/span>.<\/p>\n<p>Over the years, there has been a noticeable shift at WEF gatherings, with a stronger focus on business innovation rather than political representation. Artificial Intelligence <span lang=\"en-US\">becomes<\/span> a dominant topic, with optimism surrounding its transformative potential. Discussions explored how AI could automate cognitive functions, revolutionise industries, and raise questions about economic inequality and workforce disruption. A striking example was the United Nations\u2019 use of USDC stablecoins in Kherson to provide relief during the war.<\/p>\n<p>The conversations at WEF also underscored the interconnectedness of security and economic stability, particularly for Europe. While countries like Poland lead in defence spending, others are urged to catch up.<\/p>\n<p>The discussions further focused on the role of insurance in Ukraine during the war. Speakers emphasised the importance of business participation in Davos and the development of reinsurance solutions that enable businesses to operate in Ukraine despite the risks. They also highlighted the need for international collaboration on cyber risks, with a particular focus on defending against cyberattacks. There was strong advocacy for the establishment of global insurance frameworks to ensure long-term stability and support businesses operating in Ukraine.<\/p>\n<p>The conversation explored the risks and opportunities for companies considering entering Ukraine&#8217;s market during wartime. It suggested that companies willing to operate under martial law could gain a competitive advantage through early access to <span lang=\"en-US\">necessary assets and infrastructure<\/span>. Despite the risks, the Ukrainian government emphasises the importance of offering long-term benefits to businesses that take on this challenge, ensuring their ability to secure leadership positions in the market once the war ends.<\/p>\n<p>The European Business Association<span lang=\"en-US\"> and Global Business for Ukraine<\/span> express <span lang=\"en-US\">their <\/span>gratitude to Google for hosting this important discussion and acknowledges the contributions of Anton Aschwanden and Tetiana Lukyniuk. We also thank our <span lang=\"en-US\">speakers<\/span> \u2014 <b>Maksym Barabash<\/b>,<span lang=\"en-US\"> Managing Director, Philip Morris Ukraine and Moldova, <\/span><b>Oliver Gierlichs<\/b>,<span lang=\"en-US\"> CEO, Bayer Ukraine, <\/span><b>Tymofiy Mylovanov<\/b>,<span lang=\"en-US\"> President, Kyiv School of Economics, <\/span><b>Pascal Tisseyre<\/b>,<span lang=\"en-US\"> VP Governmental Affairs EMEA, PPG Industries,<\/span> and <b>Bryan Hurd<\/b><span lang=\"en-US\">, Managing Director, Chief of Office, Aon Cyber Solutions Global<\/span> \u2014 whose <span lang=\"en-US\">commitment and active stand play great role in the development of business community, international cooperation, and economic development.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The World Economic Forum&#8217;s Annual Meeting 2025, held in Davos, Switzerland, recently concluded under the theme &#8220;Collaboration for the Intelligent Age.&#8221; Building on the insights gained at the WEF, the EBA and GB4U convened a special session to discuss the implications of these key takeaways for businesses, particularly within the Ukrainian context. During the session, [&hellip;]<\/p>\n","protected":false},"author":33544,"featured_media":616178,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[15564,15563,15580,15578],"tags":[],"class_list":["post-789368","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lobbying-news-en","category-main-news-en","category-networking-en","category-biznes-podiyi-en"],"_links":{"self":[{"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/posts\/789368","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/users\/33544"}],"replies":[{"embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/comments?post=789368"}],"version-history":[{"count":0,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/posts\/789368\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/media\/616178"}],"wp:attachment":[{"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/media?parent=789368"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/categories?post=789368"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/tags?post=789368"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}