{"id":782006,"date":"2023-10-12T12:58:13","date_gmt":"2023-10-12T09:58:13","guid":{"rendered":""},"modified":"2023-12-08T13:47:21","modified_gmt":"2023-12-08T11:47:21","slug":"robota-z-reputatsiyeyu-osnovy-ta-novi-vyklyky","status":"publish","type":"post","link":"https:\/\/new.eba.com.ua\/en\/robota-z-reputatsiyeyu-osnovy-ta-novi-vyklyky\/","title":{"rendered":"Working with reputation: basics and new challenges"},"content":{"rendered":"
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 <\/p>\n

It takes years to build a reputation and minutes to lose it. That is why working with reputation is such a complex and delicate task. However, it can be simplified by systematizing knowledge about reputation – what are its characteristics, where does it live, what are the levels of reputation, how does it work, what business indicators does it correlate with and what does it influence.<\/p>\n

These and other practical issues of reputation management were the focus of the EBA Marketing and PR Committee’s meeting “Working with Reputation: Basics and New Challenges” on October 10. Together with Natalia Ulynets, Founder and Director of Perfect PR Communications Agency<\/strong>, we discussed the intricacies and mechanisms of reputation building, reputational virtues, and the rules of dealing with crises and the peculiarities of communication in wartime.<\/p>\n

We are sincerely grateful to Natalia Ulynets and the Perfect PR team for their partnership and long-term cooperation, and to all the guests of the event for the great company and discussion!<\/p>\n","protected":false},"excerpt":{"rendered":"

  It takes years to build a reputation and minutes to lose it. That is why working with reputation is such a complex and delicate task. However, it can be simplified by systematizing knowledge about reputation – what are its characteristics, where does it live, what are the levels of reputation, how does it work, […]<\/p>\n","protected":false},"author":4489,"featured_media":505809,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[15564,15563],"tags":[],"class_list":["post-782006","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lobbying-news-en","category-main-news-en"],"_links":{"self":[{"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/posts\/782006","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/users\/4489"}],"replies":[{"embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/comments?post=782006"}],"version-history":[{"count":0,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/posts\/782006\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/media\/505809"}],"wp:attachment":[{"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/media?parent=782006"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/categories?post=782006"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/tags?post=782006"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}