{"id":774813,"date":"2020-12-15T09:15:23","date_gmt":"2020-12-15T07:15:23","guid":{"rendered":""},"modified":"2021-04-12T21:48:47","modified_gmt":"2021-04-12T18:48:47","slug":"dytyachyj-fond-oon-yunisef-zaproshuye-pryyednatysya-do-sotsialnoyi-kampaniyi-svyatkuyemo_bezpechno","status":"publish","type":"post","link":"https:\/\/new.eba.com.ua\/en\/dytyachyj-fond-oon-yunisef-zaproshuye-pryyednatysya-do-sotsialnoyi-kampaniyi-svyatkuyemo_bezpechno\/","title":{"rendered":"United Nations Children’s Fund (UNICEF) in Ukraine invites to join social campaign #\u0441\u0432\u044f\u0442\u043a\u0443\u0454\u043c\u043e_\u0431\u0435\u0437\u043f\u0435\u0447\u043d\u043e"},"content":{"rendered":"

United Nations Children’s Fund (UNICEF) in Ukraine invites retailers to join #\u0441\u0432\u044f\u0442\u043a\u0443\u0454\u043c\u043e_\u0431\u0435\u0437\u043f\u0435\u0447\u043d\u043e social campaign to protect as many children and adults as possible from COVID-19. UNICEF is offering partners to:<\/p>\n

    \n
  1. Integrate preventi<\/strong>ve<\/strong> messages developed by UNICEF <\/strong>health<\/strong> and behavioral experts into their holiday communication<\/strong>: advertising campaigns, text messages, social media content, etc. Messages ready for use<\/a>.<\/li>\n
  2. Encourage <\/strong>their staff (cashiers, security guards, etc.)<\/strong> to “save the holiday” <\/strong>and protect as many customers as possible from COVID-19 with timely wishes and comments. Materials for internal communication<\/a>.<\/li>\n
  3. Invite <\/strong>Mr. Hobba<\/strong> who<\/strong> will help remind customers about the rules of preventive behavior <\/strong>to your stores<\/strong>. UNICEF has adapted already familiar character Mr. Hobba for the holiday campaign and suggests to use it for personal communication with customers in retail outlets.<\/li>\n<\/ol>\n

    Mr. Hobba is an educated and friendly Ukrainian man, his tools are an accurate Ukrainian word and his own example, with which he emphasizes every preventive rule. It is about them that he will remind customers, walking through your store, distancing them with his long hands in queues, etc.<\/p>\n

    UNICEF is ready to provide festive attire (costume) and Mr. Hobba’s scripts for your staff or several live Hobba dolls for selected outlets. Together we will find a solution how to make a real Mr. Hobba part of the festive experience of the clients in your stores. We ask those who are interested in this opportunity to notify UNICEF by 18 December<\/u><\/strong>. The initiative will be implemented on exclusive terms in one retail network.<\/p>\n

    4) Disseminate<\/strong> the materials of the campaign in <\/strong>stores <\/strong>and online platforms<\/strong>. Examples of materials are available at: bit.ly\/UkraineCelebratesSafely<\/a><\/p>\n

    All materials, including six posters as well as audio and video clips will be ready by December 20, and can be adapted to your media and brand. We ask the networks interested in this opportunity to inform UNICEF in the nearest future.<\/p>\n

    For more information, contact Maria Melkova (mmelkova@unicef.org<\/a>).<\/p>\n","protected":false},"excerpt":{"rendered":"

    United Nations Children’s Fund (UNICEF) in Ukraine invites retailers to join #\u0441\u0432\u044f\u0442\u043a\u0443\u0454\u043c\u043e_\u0431\u0435\u0437\u043f\u0435\u0447\u043d\u043e social campaign to protect as many children and adults as possible from COVID-19. UNICEF is offering partners to: Integrate preventive messages developed by UNICEF health and behavioral experts into their holiday communication: advertising campaigns, text messages, social media content, etc. Messages ready for […]<\/p>\n","protected":false},"author":4489,"featured_media":305817,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[15564,15576,15575],"tags":[],"class_list":["post-774813","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lobbying-news-en","category-news-and-articles-en","category-news-and-articles-from-companies-en"],"_links":{"self":[{"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/posts\/774813","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/users\/4489"}],"replies":[{"embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/comments?post=774813"}],"version-history":[{"count":0,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/posts\/774813\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/media\/305817"}],"wp:attachment":[{"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/media?parent=774813"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/categories?post=774813"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new.eba.com.ua\/en\/wp-json\/wp\/v2\/tags?post=774813"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}